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Facebook, Twitter Lead NPO Social Media Worldwide

Posted By Josh Hirsch, Thursday, February 22, 2018

The vast majority of nonprofit organizations worldwide see social media as an effective tool for online brand awareness, recruiting volunteers and online fundraising but only one-third have a written social media policy.

The Global NGO Technology Report, sponsored by the Public Interest Registry (PIR) and researched by Nonprofit Tech for Good, surveyed 5,352 nongovernmental organizations (NGOs) from 164 countries and six continents. The annual report was released this morning at Results were based on an online survey that was promoted from August through October.

The 27-page report breaks down details of the survey results, looking at social media, mobile technology, web and email communications, online fundraising, data management and security, and more. It also breaks down survey responses by continent.

Only 32 percent of those surveyed said they have a written social media strategy but 95 percent said it’s an effective tool for online brand awareness. More than seven out of 10 said social media is effective for online fundraising and almost four out of five said it’s effective for recruiting event volunteers. Eighty percent of respondents agreed it’s effective for recruiting volunteers.

Facebook continues to be by far the most common social media used by NGOs, at 93 percent, followed by:

  • Twitter profile, 77 percent;
  • YouTube channel, 57 percent;
  • LinkedIn page, 56 percent;
  • Instagram profile, 50 percent;
  • Facebook group, 30 percent;
  • Google+ page, 20 percent;
  • LinkedIn group, 17 percent;
  • Pinterest profile, 13 percent;
  • Vimeo channel, 8 percent;
  • Flickr profile, 8 percent;
  • Tumblr blog, 3 percent; and,
  • Reddit profile, 1 percent.

More than 9 out of 10 nonprofits worldwide have a website and 87 percent have a mobile-compatible website and blog; some 38 percent regularly publish a blog on their website.

WordPress was the most commonly used Content Management System (CMS) for websites, with 44 percent of nonprofits using it. Almost two-thirds of organizations (63 percent) used an email marketing service to send email updates and fundraising appeals. Only about 15 percent of organizations did it through their CRM and about half as many used the Bcc function of email.

Some 68 percent of respondents said they use .org domain name for web and email communications, which is good considering survey results indicated that 72 percent of donors are more likely to trust websites and email addresses that use that domain, compared with 7 percent for those using .edu and 6 percent for .ngo.

More than nine out of 10 NGOs worldwide have a Facebook page and 30 percent have a Facebook Group. How often they use that page is all over the place. A quarter of organizations said they post daily and almost as many said they post every other day. Almost 1 in 5 said they post weekly and almost as many said they post two or more times a day. Only 15 percent said they post less than once per week to their Facebook page.

More than four out of five organizations have used Facebook to report live from a special event or to showcase their organization’s work.

One in four donors said that social media is the communication tool that most often inspires them to give, and 62 percent of those donors say that Facebook is the most inspiring.

Almost a quarter of respondents said they tweet two to five times a day yet 21 percent tweet less than once per week. About 18 percent said they send one Tweet per day, about the same amount as said they Tweet every other day. Only one in eight organizations said they Tweet weekly but just 7 percent tweet more than five times per day. About 17 percent of organizations reported having participated in or hosted a Tweet chat. More than a third of organizations have paid for advertising on social media.

Fewer than one in five organizations (18 percent) use messaging apps to communicate with supporters and donors. The most popular by far were WhatsApp, 64 percent, and Facebook Messenger, 58 percent.

Nearly half of the respondents were based in North America, including 37 percent from the United States. Almost 56 percent were small organizations and more than a third were medium. More than one in 10 were considered large.

Causes around children and youth represented 14 percent of the respondents, the highest proportion, followed by community development and education and literacy, both topping 11 percent. Health wellness was nearly 10 percent and human and social services at 9.2 percent.

Original post can be found here.

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100 Palm Beach

Posted By Josh Hirsch, Wednesday, February 21, 2018

100 Palm Beach is a group of like-minded people giving back to our community!

Anyone can join.

Attend quarterly events.
Listen to three charitable organizations tell their stories.
Vote for the organization that resonates with you the most.
Write a $100 check to the top vote getter.
It’s LIVE local non-profit crowdfunding.

We verify the charitable organizations to ensure your funding makes a difference. 
When 100 people attend, our combined support creates a $10,000 contribution in one night. 
Participants are respectfully requested to commit their $100 contributions, four times a year, regardless of attendance. 
100% of your contribution goes directly to the charitable organization! 
No Dues. No Applications. No Gimmicks. No Overhead. Just Giving Back!


Click here to learn more about 100 Palm Beach.

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Affiliate Spotlight: Andrea Hoffer - AHA! Business Consulting

Posted By Josh Hirsch, Wednesday, February 21, 2018


Andrea Hoffer brings a unique perspective to business consulting. A small business owner with 35 employees herself, she knows firsthand the everyday challenges of motivating employees, exceeding customer expectations, and meeting business and revenue goals. Prior to becoming an entrepreneur, Andrea worked within colleges and universities, focusing on student leadership development, event planning, and revenue producing operation management.

Andrea founded AHA! Business Consulting in 2010, drawing upon 20 years of management and training experience in retail operations including spa, bowling/pool hall, copy center, and product driven retail stores. Her passion for learning about what motivates others and her desire to help individuals and teams grow were the driving forces to create AHA! Andrea has helped clients achieve their goals through effective communication, challenging the norm, and organization strategies.

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Great Give 2018 Getting Started Guide

Posted By Josh Hirsch, Tuesday, February 20, 2018

Want to make sure your nonprofit is ready to participate in Great Give? This guide will lead you through the steps for registering and getting started. We've also outlined some key dates to make note of leading up to the event!

Click below ⬇️to download the helpful guide.

Download File (PDF)

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Financing, Cash Flow & Liquidity

Posted By Andy Subrahmanyam, Wednesday, February 7, 2018

The need to maintain positive cash flow and liquidity is paramount for any organization including a nonprofit.  Organizations are often faced with dire circumstances to be able to fund payroll, pay the rent, or to literally keep the lights on. 

Lighthouse Financing Solutions is an independent firm serving the needs of the nonprofit sector. We will first attain a clear understanding of your needs and objectives at no cost or obligation. We will help your organization navigate through the complex, time consuming process by structuring, negotiating, and securing optimal financing that best meets your objectives.

Primary service:

Creating tailored financing solutions: Commercial Mortgages, Term Loans, Lines of Credit, and Bond Financing.

  • Managing the RFP process to obtain multiple financing proposals
  • Negotiating all terms and conditions, reviewing documentation
  • Driving full transparency from lenders
  • Facilitating funding in a timely, efficient manner

Additional services:

  • Interest Rate, Cash & Treasury Risk Management
  • Bank Relationship Management
  • Macroeconomic Advisory

Having the appropriate financing in place is critical to the growth of your organization allowing you to pursue opportunistic projects, as well as to maintain daily liquidity needs.  Our dedicated team has years of deep, progressive experience in financing, risk management, real estate, and community relations.

Lighthouse Financing Solutions alleviates an organization’s burdens & responsibilities by leveraging their expertise to secure the optimal financing structure. They can help your organization to be more nimble & efficient by saving time & money navigating through the complex, time consuming financing process. They can negotiate with an organization's current lender or bring in alternative ones to accomplish any number of objectives, whether to help improve cash flow & liquidity, lower interest expense, enhance yield on deposits, to mention only a few possible benefits. 


Having the adequate & proper financing structure will help an organization to operate smoothly & expand its reach by serving greater numbers in the community. 

We look forward to helping your organization, thank you.

Andy Subrahmanyam, Managing Partner
Lighthouse Financing Solutions / AMG Capital Group 

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