Nonprofits First
Using Thought Leadership To Influence Decision Makers and Attract Donors
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When: 11/14/2018
10:00 - 11:30 am
Where: Nonprofits First
1818 S Australian Avenue, #450
West Palm Beach, Florida  33409
United States
Presenter: Leon Fooksman
Contact: Shari J. Hanglan
(561) 214-7435

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If your nonprofit wants to broaden awareness of your work, the secret sauce is to become a “thought leader” in your industry.  

By priming your field experts and executive leaders as champions of your cause, thought leadership is an effective way for your organization to build support for your ideas and programs and influence the communities you need to reach in Palm Beach County and beyond -- including decision makers, policy makers, and the media, as well as donors and supporters.

At its core, thought leadership is about offering resources and making your supporters smarter and in the know, all without selling or asking for a donation.

Nonprofit storytelling expert Leon Fooksman will train you in this hour-long workshop on harnessing the power of thought leadership to inspire and move your supporters to action. He’ll teach you to use thought leadership as your nonprofit’s communication toolbox – to start valued conversations worthy of sharing and make your advocates want to invest in your cause with their minds and wallets.

What you’ll learn:

  • To identify your organization’s thought leadership.
  • To tell the story of your thought leadership through a blog, social media, newsletter, videos, annual reports, etc.
  • To use your thought leadership to inspire people to take action.

Member rate: $24.99/session or $120/series
Non-member rate: $49.99/session or $270/series


Leon Fooksman

Award-winning writer Leon Fooksman specializes in using words, images, and videos to tell the unique stories of nonprofits, government agencies and small businesses on their websites, e-newsletters, and social media channels. A former South Florida Sun-Sentinel reporter and a graduate of Columbia University Graduate School of Journalism, he is the author of “A Tradition of Caring: A History of Medicine in Palm Beach County,” with more than 20 years of experience in journalism, marketing, and integrating traditional and new media techniques to respond to the changing needs of today’s business environment. 


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